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Words Have Power: Why Copywriting Matters for Your Business?
2 days ago
When you hear the word “copywriting” what do you think of? For many, they think this term relates to legal jargon and intellectual property – that’s not the case at all. Copywr...
Continue ReadingWe are Texas Tough
Feb 25
We at STS Brand are #TexasStrong–and so are you. From the COVID-19 pandemic to last week's disastrous winter storm, the Lone Star State has been through a lot. It's heartwarming to see an outpo...
Continue ReadingImprint Everything: A Guide to Printing Methods
Feb 24
Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decor...
Continue ReadingHow to Reduce Stress on the Job
Feb 16
Here are some interesting stats for you. More than 157 million Americans are part of the U.S. workforce. Considering that number, did you know that workplace stress is responsible for up to $190 billi...
Continue ReadingSelf Care Isn't Selfish
Feb 12
Be your own Valentine this weekend! Take time to practice self-care before the work week begins–you deserve it. Self-care is anything that makes you feel better, sleep better, nourishes your b...
Continue ReadingCase Study: Have a Seat
Feb 09
As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affordab...
Continue ReadingCase Study: Rock out on the Run
Feb 02
Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use dur...
Continue ReadingCase Study: Resort Incentive Yields Oceans of Opportunity
Jan 26
A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...
Continue ReadingCase Study: Hay, Where'd You Get That Tote?
Jan 19
Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A VIP...
Continue ReadingGame On: 10 Promo Product Games We Love!
Jan 12
From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss Ga...
Continue ReadingCase Study: Sometimes You Just Need to Vent
Jan 05
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budg...
Continue Reading10 Must-Have Tech Products and Accessories
Dec 29, 2020
If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wearab...
Continue ReadingMask Mania!
Dec 22, 2020
It’s safe to say that the humble face mask is one of 2020’s most popular products, and it isn’t difficult to figure out why. During the COVID-19 pandemic, the Centers for Disease Con...
Continue ReadingSustainability & Environmental Responsibility: Why it Matters
Dec 14, 2020
As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 20...
Continue Reading6 Budget-Friendly Products to Drive High-End Sales
Dec 07, 2020
Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don’t have to break the bank to find promotional products that get the job done and leave...
Continue ReadingCase Study: Keeping Colds at Bay, One Spritz at a Time
Nov 30, 2020
Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Case H...
Continue ReadingTake it To-Go: 8 Restaurant Takeout Essentials
Nov 23, 2020
The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are now...
Continue ReadingHoliday Favorites with STS Brand
Nov 17, 2020
...Bright copper kettles and warm woolen mittens! Brown paper packages tied up with string, these are a few of my favorite things! Not really, but the STS Team has chosen some of their favorites from...
Continue ReadingCase Study: "Single Use" Pens for COVID-19
Nov 16, 2020
In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spread ...
Continue ReadingYour Product Decorating Questions Answered
Nov 08, 2020
You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...
Continue ReadingCase Study: Jot It Down
Nov 01, 2020
Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...
Continue ReadingCase Study: Don't Bottle It Up
Oct 25, 2020
An oil & gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to wor...
Continue Reading6 Purr-fect Products for Keeping Pets Occupied at Home
Oct 17, 2020
Pet owners who have been working from home over the past few months have had their hands full. Juggling work along with dogs or cats requires attention, and many pets have likely adjusted to having th...
Continue Reading5 Promo Products to Make Your Office Safer for Employees
Oct 10, 2020
As business’ doors open back up and employees step into the office, it’s essential to make sure they feel safe and comfortable as the return to their desks. Whether you own a business that...
Continue ReadingYour Customers Won't Want to Remove These Promotional Products From Their Desks
Oct 03, 2020
At the end of the day, promotional products are really all about getting brands out in front of people to grow awareness and ultimately, increase sales! If you want to get strategic, there are a coupl...
Continue ReadingCase Study: College Fair Giveaway
Sep 26, 2020
Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...
Continue ReadingBeyond PPE: 6 Feel-Good Promo Products for Hospitals
Sep 18, 2020
Although 2020 has been over-saturated with PPE products, hospitals and medical offices still seek other promo product ideas (beyond PPE) to pass out to patients, nurses, and visitors. Whether being...
Continue ReadingCase Study: Fresh Mesh Promotions
Sep 11, 2020
Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentations....
Continue ReadingThese Are the Tech-Savvy Promotional Products You Are Looking For
Sep 04, 2020
Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiquiri...
Continue Reading9 Useful Apps for Sales & Marketing Professionals
Aug 27, 2020
Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how yo...
Continue ReadingCase Study: It’s a Date!
Aug 20, 2020
Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that w...
Continue ReadingCase Study: Keeping it All Together
Aug 12, 2020
Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Full ...
Continue ReadingKnow Your Shades: 4 Types of Iconic Sunglasses
Aug 04, 2020
“The future’s so bright, I gotta wear shades.” - Timbuk 3 Sunglasses have been and always will be one of the most popular promotional products. Why? Because practically everyone wea...
Continue ReadingCase Study: Stick to the Schedule
Jul 28, 2020
Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...
Continue ReadingRelax and Unwind With These 10 Promo Products
Jul 21, 2020
Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...
Continue ReadingPerk up Your Promotions With These 6 Coffee Products
Jul 13, 2020
Coffee enthusiasts will love these promotional products that look like they’re straight from the coffee shop! Millions of people drink coffee and tea every day, even multiple times a day which m...
Continue ReadingCase Study: Guess the Flavor Lip Balm
Jul 06, 2020
Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps De...
Continue ReadingHow to Work Smarter, Not Harder
Jun 29, 2020
Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...
Continue ReadingLet's Get Physical With These Activewear Promo Products
Jun 22, 2020
Activewear promotional products are a great option for company wellness programs, fitness centers, or any brand promoting an active lifestyle! Exercise is an important part of our overall wellness and...
Continue ReadingYou Need More Cowbell
Jun 15, 2020
Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They chose ...
Continue ReadingGraphic Design Terms Everyone Should Know
Jun 08, 2020
It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can sav...
Continue ReadingCase Study: Improve Sales and Traffic
May 31, 2020
A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...
Continue ReadingCustomer Experience + Branding: The Relationship Goals of Marketing
May 24, 2020
Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...
Continue Reading6 Fun Products for Keeping Kids Occupied at Home
May 17, 2020
Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggling...
Continue ReadingBranding Toolkit Part 2: Brand Story Continued
May 13, 2020
Branding Toolkit Part 2: Brand Story Continued Every brand has a story—what's yours? The first step to any branding or rebranding project is to know your brand...
Continue ReadingCase Study: A Cheese-y Promotion
May 10, 2020
Objective: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product: Coupon Gatefold Photo Folder Personalization: Rest...
Continue Reading8 Promo Products That Will Kick Start Your Goals
May 03, 2020
We all want to live healthier, sleep deeper, and work better. These motivational promotional products will help kickstart goals and increase your brand visibility! Exercise Band Let's get physical...
Continue ReadingCase Study: A Prom Ticket Keepsake
Apr 26, 2020
A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets Des...
Continue ReadingBranding Toolkit Part 1: Brand Story
Apr 22, 2020
Branding Toolkit Part 1: Brand Story Every brand has a story—what's yours? The first step to any branding or rebranding project is to know your brand’s s...
Continue Reading6 Things You Need on Your Desk
Apr 19, 2020
Most of us spend as much time at our desks as we do in our homes. If that’s the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible...
Continue ReadingPutting Together Your Branding Toolkit
Apr 15, 2020
If you’re anything like the STS Brand team, you’re probably itching to get back into the flow of things and hit the ground running with business as usual. With everything going on in the w...
Continue Reading6 USA-Made Products Especially for Kids
Apr 11, 2020
Who didn’t enjoy getting to dig through the prize basket after a trip to the dentist or the bank? It’s a fact – children love giveaways. Get your brand, school, or organization in fr...
Continue ReadingBranding 101: Let’s Talk Logos
Apr 04, 2020
A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...
Continue ReadingReady, Set, Type: Quick Tips for Virtual Communication
Apr 01, 2020
You’ve set up your home workspace, decided on an outfit that’s the perfect fit between professional and cozy, and logged into your remote office for the day—now what? If you wor...
Continue ReadingCase Study: Beach Balls? Bingo!
Mar 28, 2020
Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...
Continue Reading5 Tips to Work From Home
Mar 23, 2020
From home or in the office, STS Brand is Here When You Need Us Like many others around the world, we at STS Brand are finding that working from home i...
Continue Reading5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N
Mar 20, 2020
Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...
Continue ReadingCase Study: Do a Double Take
Mar 13, 2020
Objective A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product Double-Sided Portra...
Continue Reading5 Promotional Products for Firemen and Fire Departments
Mar 06, 2020
Firemen deserve a special kind of admiration. They spend their careers rushing into buildings while others are rushing out. Many departments require aid from the community, and that’s where f...
Continue Reading5 Office Toys That Will Bring Your Brand Joy
Feb 28, 2020
Look around your office and you will probably find that your coworkers’ desktops are riddled with a variety of knick-knacks, toys, puzzles, and stress balls. Office toys are a great way to st...
Continue ReadingCase Study: Brighten Their Day
Feb 21, 2020
A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will bri...
Continue Reading8 Corporate Gifts for Your Employees
Feb 14, 2020
The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...
Continue ReadingYour Guide to Promotional Shirts
Feb 06, 2020
If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...
Continue ReadingSwing, Batter! The Best MLB Promotions
Jan 30, 2020
Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way back...
Continue Reading5 Ways to Boost Employee Morale
Jan 23, 2020
When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract and...
Continue Reading5 Out of the Box Promotional Products We Love…and You Will Too!
Jan 16, 2020
We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a little e...
Continue Reading6 Tradeshow Staples That are Made in the USA
Jan 08, 2020
Tradeshows offer important opportunities for your company to connect with customers and prospects face-to-face and make lasting impressions. Make sure you’re prepared with the proper supplies to...
Continue ReadingCase Study: I Was Framed!
Jan 01, 2020
Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wan...
Continue ReadingCase Study: Fewer Tricks and More Treats: Halloween Safety Lanyard
Dec 25, 2019
Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...
Continue Reading5 Environmentally-Friendly Promotional Products
Dec 18, 2019
How about that Earth, huh? She sure is something. Fortunately, there are plenty of people in the promotional products industry that feel the same way. In fact, we can offer you thousands of products t...
Continue ReadingWin Big With These Promotional Products for Sports Lovers
Dec 11, 2019
If you’re looking for some awesome gear to support your team—or for some killer merch for your team’s fans—we’ve got you covered with these awesome promotional products f...
Continue ReadingCase Study: The Big Picture
Dec 04, 2019
Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...
Continue ReadingYour Graphic & Web Design Cheat Sheet
Nov 26, 2019
The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top graphic...
Continue Reading6 Ways to Get More Done Every Day
Nov 19, 2019
From the moment you get to work in the morning, you’re probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We’...
Continue ReadingCase Study: Getting Bent out of Shape for More Business
Nov 12, 2019
Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...
Continue ReadingLanyards: Everything You Need to Know
Nov 05, 2019
When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different sty...
Continue ReadingHow Promo Products Can Make a Lasting Impression
Nov 05, 2019
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...
Continue ReadingCase Study: What Does Your Phone Stand For?
Nov 05, 2019
Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name in ...
Continue ReadingSustainable Apparel: The best shirt you’ll ever wear is more than just a shirt!
Feb 20, 2019
Last week we introduced you to the very influential people that make up the STS Brand team, so this week we are happy to introduce you to one of the very influential suppliers we're excited to be coll...
Continue ReadingMeet the Team
Feb 18, 2019
Each member of our small, but powerful team has answered a few questions to help you get to know us a little bit better. Check out our bios below for some background on who we are and what we inte...
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